The Only Female in Technology to Win the Tech Exec Community Exemplary Award by Cox Communications & Vegas, Inc.
Christi Tasker is a social media pioneer and one of the earliest adopters of social media marketing worldwide. Born with an entrepreneurial spirit, by age 8, Christi profited enough from her lemonade stand, candy resale business, and crafting teddy bears for her mom to launch her first denim made jewelry business. Later in life, because her businesses were online, her grandmother thought entrepreneur and consultant meant she couldn’t get a job. To date, Christi has started more than 10 companies, has launched more than 50 brands globally, and is CHRISTI TASKER MIAMI which is her own designer fashion accessories and home décor e-commerce store.
A respected author, Christi penned a first-of-its-kind book on social media marketing titled “Power of Pinterest” when Pinterest was still in its infancy. She shares her digital marketing advice and expertise on NBC News, PR News Press, and Social Media Today, and is a regular contributor to TechCrunch and her own social media marketing blog called, PuTTin’ OuT (Socially Accepted.) Since 2013, Christi began documenting her travels & lifestyle tips by city and region for her friends on her blog P.S. This Rocks, recently nominated “Best Travel Blog” by South Florida Bloggers Union.
In 2014, Christi was the only female honored by both the Public Relations Society of America (PRSA) for social media marketing and Cox Communications with a Tech Exec Award for Community Exemplary for increasing tourism to the City of Las Vegas.
All of Christi’s digital marketing expertise started in 2001 by trial & error. She always paid attention to her retail business’s POS reports and market tracking. Through her analytical tracking and consumer data, by 2006, during MySpace era, Christi eliminated all traditional marketing expenses to take her companies completely digital. Marketing her interior design firm and retail store via digital combined with experiential marketing allowed consumers to garner more brand benefits and experience stores in new more organic ways.
In 2009, Silicon Valley venture capitalists, increasingly aware of her social media and Facebook prowess, began seeking Christi’s guidance. In response, she founded PuTTin’ OuT, an international creative content agency. Using its own digital management technologies, and specializing in multi-language content creation, the company became a leader in providing consumer facing SEO including social media content, reputation management, relationship building, influencer marketing, and digital advertising.
In 2014, Christi recognized the influx of influencers seeking to obtain access to beautiful spaces & events. Using her eye for design and social media expertise, in 2015 she opened Tasker Agency, an experiential branding & marketing firm that works with influencers to make content go viral for tradeshows, retail brands, publications, & hospitality. To date, Tasker Agency has crafted content and spaces that have attracted more than one billion combined views and leads for a fraction of the cost of traditional advertising.